AIIM Blog
NON-PROFIT: The Benefits of Mailing Tax Receipts with Thank you notes / Fundraising Campaigns
When you say “Thank You” with your tax receipt, it improves donor relationships. One key element often overlooked in fundraising campaigns is the...
Data Security and SOC 2 Type 2 Certification
In today's digital age, where data breaches and security lapses are increasingly common, SOC 2 Type 2 certification is like a shield that says, “We...
Top 10 Ways to Maximize your Direct Mail Outcomes with Digital Roll-Fed Printing
the use of digital, roll-fed printers to produce direct mail materials, which has numerous benefits like being cost-effective, fast and it improves personalization.
Insurance Edition: How to Maximize Your ROI by Using Direct Mail
Direct mail continues to provide the highest ROI (return on investment) of all marketing channels according to marketers1. While digital marketing...
AIIM Appoints New Vice President of Sales and Marketing to Drive Customer Experience and Growth
FOR IMMEDIATE RELEASE Aurora, ON: July 26, 2023 - Avant Imaging & Integrated Media (the “Company” or “AIIM”), a leader in print and digital...
6 Direct Mail Tips Insurance Companies Can Learn from Retailers
In the dynamic marketing landscape, staying ahead of the curve is crucial. For insurance companies seeking to seize the moment and capitalize on the...
Direct Mail: Why It’s Perfectly Suited to the Insurance Sector
You cannot get away from having insurance – whether it's for your health, your house, your car or even your pet – you want to have a sense of...
Direct Mail – Will it work for your products & services?
What kind of products and services are promoted most effectively using direct mail?
The kind that would get a fantastic return on the investment from this highly targeted and engaging communication channel. After all, we want you to choose a marketing tactic based on its aiimazing outcomes.
Data Visualization for Direct Mail Planning – Seeing is Believing
Using data visualization, you can transform data from figures on a spreadsheet into valuable visual insights that can help you develop effective strategies to optimize your next campaign.
The Top 5 Easiest Ways To Have An Environmental Impact With Your Direct Mail
In today's digital world, you might be surprised to learn that traditional direct mail is still widely used. But sending letters and flyers the...