AIIM Blog
When Should Insurance Companies Use Direct Mail Marketing?
Direct mail continues to provide the highest return on investment (ROI) of all their marketing channels, according to insurance marketers 1. While...
AIIM APPOINTS NEW VICE PRESIDENT OF SALES AND MARKETING TO DRIVE CUSTOMER EXPERIENCE AND GROWTH
FOR IMMEDIATE RELEASE Aurora, ON: July 26, 2023 - Avant Imaging & Integrated Media (the “Company” or “AIIM”), a leader in print and digital...
6 Direct Mail Tips Insurance Companies Can Learn from Retailers
In the dynamic marketing landscape, staying ahead of the curve is crucial. For insurance companies seeking to seize the moment and capitalize on the...
Direct Mail: Why It’s Perfectly Suited to the Insurance Sector
You cannot get away from having insurance – whether it's for your health, your house, your car or even your pet – you want to have a sense of...
Direct Mail – Will it work for your products & services?
What kind of products and services are promoted most effectively using direct mail?
The kind that would get a fantastic return on the investment from this highly targeted and engaging communication channel. After all, we want you to choose a marketing tactic based on its aiimazing outcomes.
Data Visualization for Direct Mail Planning – Seeing is Believing
Using data visualization, you can transform data from figures on a spreadsheet into valuable visual insights that can help you develop effective strategies to optimize your next campaign.
The Top 5 Easiest Ways To Have An Environmental Impact With Your Direct Mail
Start with the data Optimize your data by removing duplicates, lapsed and deceased records, find movers, and use updated, accurate information. You...
Prime Data Joins Forces With The AIIM Group
AIIM Holdings Inc. (“AIIM” or the “Company”), a leading provider of omnichannel marketing communications solutions, today announced the acquisition...